Case Study

Basketball Coaching Website - Wix

Our client, a passionate basketball coach, approached us with a newly launched Wix-based website aiming to attract more local clients for private and group coaching sessions.

Year 2025
780% Increase In Organic Traffic
Top 3 Local Search Visibility
10 Times Leads Increase

The Challenges

  • No keyword optimization or on-page structure.
  • Low domain authority and no backlinks.
  • Not listed on local directories or Google Business Profile.
  • Built on Wix with limited technical SEO configurations.

Our Solution

  • Technical SEO Enhancements
  • On-Page, Local SEO & Google Business Profile Optimisation
  • Content Optimisation & Engagement

Key Features

Technical SEO Enhancements

Fixed page titles, meta descriptions, and header tags, improved URL structure and mobile responsiveness and connected Google Search Console and ensured sitemap indexing.

On-Page SEO Optimisation

Researched high-intent keywords like “basketball coach near me”, “private basketball training Grimsby”, optimised service pages and created localised content to target the right audience and added schema markup for local business.

Local SEO & Google Business Profile Optimisation

Created and optimised a GBP (Google Business Profile), built citations across relevant sports and local directories.

Revamp Of Content & Engagement

Added blogs focused on basketball drills, tips, and coaching techniques to bring in niche traffic. Encouraged client testimonials and added them to boost trust signals.

Results & Impact

1st

Page Ranking

For Basketball coach Grimsby

1st

Page Ranking

For Private basketball lessons near me

1st

Page Ranking

For Wix Basketball Coaching Site Grimsby

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