The Challenges
- ✕Low Initial Visibility & Seasonal Fluctuations
- ✕Seasonal Fluctuations
- ✕High Competition
Case Study
GoodFellas Recovery & Breakdown LTD.
A trusted UK-based company, Goodfellas Recovery & Breakdown LTD, provides 24/7 emergency vehicle recovery service in Birmingham and Solihull.
4300
impressions in Google Search Console
116
clicks with an average CTR of 2.7%
5
minute engagement time
99.3%
new users
Our Solution
- Fixed mobile speed and responsiveness issues
- Refined meta titles, descriptions, and headers
- Amplified organic social posts to support brand awareness
Key Features
Technical SEO Fixes
Fixed mobile speed and responsiveness issues , improved crawlability and internal linking and added schema markup for services and FAQs.
On-Page Optimisation
Refined meta titles, descriptions, and headers with location-based keywords , built dedicated service pages and strengthened cross-links between homepage and deep pages.
Local SEO Growth
Optimised Google Business Profile with images and accurate categories , enhanced local citations in directories (Yell, Bing Places, AutoInsider) and drove 50+ new reviews during campaign.
Authority Building
Secured backlinks from automotive blogs and regional business sites and amplified organic social posts to support brand awareness.
Content Strategy
Introduced FAQs addressing customer pain points , created keyword-rich service descriptions and planned blogs like “What To Do After A Breakdown”.
Results & Impact
4,300
Increase In Impressions
116
Growth In Clicks
5 Minute
Engagement Time
99.3%
New User Acquisition
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