Technical SEO Excellence:
We addressed crawlability, improved site speed, and optimized the mobile experience to ensure the site was accessible and user-friendly.
Case Study
The Learning Compass Case Study
A UK-based platform, The Learning Compass provides exceptional tutoring for neurodivergent learners.
7.68 % Increase in homepage engagement
258 Clicks
3358 Impressions
#1 on mobile, #2 on desktop Ranked
The Challenges
The client faced key obstacles that were limiting performance, usability, and overall business growth. These challenges impacted efficiency, user engagement, and the ability to scale effectively.
- ✕ Turning Visibility Into Clicks
- ✕ Balancing Growth with Precision
Our Solution
We designed and implemented a tailored solution to address each challenge, improving performance, user experience, and scalability while aligning with the client’s business goals.
- Technical SEO Excellence:
- Audience-Aligned Content Creation:
Key Features
Audience-Aligned Content Creation:
We created focused landing pages for key topics including EHCP, ADHD, Autism, SPD, SEMH, Dyslexia, and speech and language disorders. Each page was designed to speak directly to the needs of neurodivergent learners and their families.
On-Page SEO & Internal Structure:
We refined meta titles, descriptions, and headers while improving internal linking to boost relevance, search performance, and user navigation that also ends up helping Google better understand and rank the content.
Off-Page Authority Building:
We earned backlinks from reputable educational and neurodiversity websites, while supporting outreach through guest blogging and strategic social media amplification.
Keyword Precision & Long-Tail Targeting:
We focused on high-intent, niche keywords like “flexible tutor jobs for neurodivergent learners,” using insights from tools like Ubersuggest to attract qualified traffic ready to convert.
Results & Impact
Total search impressions
11,100 total search impressions resulting in major boost in overall visibility.
Total clicks
311 total clicks with a 2.8% CTR in website
Desktop ranking
Keyword position ranking #1 desktop
Ranking
#2 mobile ranking for “Flexible work for neurodivergent tutors.
Homepage CTR
7.68% homepage CTR from 3,358 impressions and 258 clicks, proving it’s a high-performing entry point.
Technology Stack
Wordpress
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